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Tag: cultural adaptation

Multilingual Web Content: Why Translation Isn’t Enough for Global Appeal

Multilingual web content: why translation isn’t enough for global appeal

More than words—building global web experiences that resonate Translating a website into multiple languages is often seen as the final step toward going global. Many businesses believe that once their content is translated, they’re ready to engage international users. But while translation is essential, it’s rarely enough. True multilingual web content localization goes beyond swapping…
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Localization vs. translation: what’s the real difference?

Localization vs. translation: what’s the real difference?

A Common Mistake That Can Cost You You want your brand to grow globally. So, you invest in translating your website, product, or marketing materials. However, something still feels off. Engagement is low. Users drop off. The message doesn’t land. This disconnect often happens because translation is treated as the final step—when in fact, it…
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