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Category: Blog

cross-cultural communication in healthcare

Cross-cultural communication in healthcare

Cross-cultural communication in healthcare When it comes to healthcare, there are so many vital aspects involved that sometimes we forget about the importance of proper cross-cultural communication. This is so to say, the intersection of culture, communication, and medicine plays a crucial role in ensuring that patients receive optimal and patient-centred care that takes their…
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medical translation services

The vital role of medical translation in global health

The vital role of medical translation in global health Medical translation is probably the most important branch of this industry. Thanks to accurate and quick medical translations, thousands of lives can be saved, and there’s no exaggeration in this statement. Thanks to advanced technologies, such as artificial intelligence and machine learning, we can translate medical…
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translation of instructional videos

Translation of instructional videos

Translation of instructional videos Instructional videos play a huge role in a number of sectors – from online learning to heavy industry. If your company needs to train and educate employees or users in many different countries, instructional videos are the way to go. However, when reaching an international audience, it’s crucial to pay attention…
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gaming localization

The importance of localization in gaming

The gaming industry is one of the fastest-growing sectors of the market, generating billions in annual revenues. However, this would not happen if it were limited to the home market, as the target audience is relatively limited in size. That is why it is so important to translate games into other languages, even if only…
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SEO services in Poland

Unlocking the Polish market: Tailoring your SEO strategy for success

Every international SEO has its own specifics. It is the same with SEO in Poland, where winning a new market by foreign businesses does not have to be difficult and complicated. However, in order to do this, you should include in your marketing strategies a full image of users, the Polish language, and devices used…
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the role of a ghostwriter in the translation process

The role of a ghostwriter in translation

Ghostwriting is a term that many people still confuse with copywriting, which is understandable but not quite correct. Although both concepts are related to writing text, they are completely different in use and their essence. Moreover, ghostwriting is not always possible or even legal. Ghostwriting is a complicated concept that plays an integral role in…
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copywriting services in Poland

The future of copywriting in Poland

In 2023, everyone is excited about AI, including its role in content creation and copywriting. However, we should remember that valuable content made by human copywriters is still essential for any online business strategy in the digital world. However, as technology transforms, so do the trends and techniques of SEO copywriting. In this post, we…
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Choose your English to Ukrainian translation services

Finding a reliable and efficient translation service is crucial if you want to translate content from English to Ukrainian. Accuracy, quality, and understanding of other languages and cultural nuances are essential in ensuring your message is accurately conveyed to your Ukrainian audience. The Importance of English to Ukrainian Translation Ukrainian is the official language of…
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Language diversity in Switzerland

How Switzerland’s language diversity affects business communication

Switzerland is a country that, apart from its beautiful landscape, is also remarkable for its multilingualism. This relatively small country has four official languages: German, French, Italian, and Romansh. This linguistic diversity affects all areas of life, including business. Interestingly, the different nuances of language can make business-to-business communication, marketing, or dealing with day-to-day official…
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Easter traditions: Cultural translation issues

Easter traditions around the world: The importance of accurate translation in preserving cultural identity

Easter traditions around the world: The importance of accurate translation in preserving cultural identity Easter is the most important holiday in Christian culture. Interestingly, however, it’s associated with many fascinating traditions and customs characteristic of a certain country or place. Some of them are purely religious in nature, while others are surprising in their unconventional…
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